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Master the Art of the Edge: Set your style and enjoy long-lasting moisture and shine all day, for all hair types. Our non-greasy gel is formulated with biotin B7 to keep your baby hairs thick and strong with no flaking.

Keep Your Edges In Check: Edge Fixer gives you ultimate styling control while keeping edges healthy with biotin B7. 24 hour maximum hold; moisturizes and adds shine. Each scent is carefully formulated by professional fragrance experts.

Easy to Use: Apply a generous amount on desired area using fingertips. Smooth the product out with a Edge Fixer Glued Boar Brush. Good for 12 months once opened.

Colors & Care Quality & Confidence: With KISS Colors & Care, you'll achieve the highest quality results with innovative, healthy hair care products that remove frizz, smooth hair, and make everyday hair protection more comfortable and fashionable

Bring the Salon Home: Thanks to groundbreaking innovations, KISS is a leader in DIY beauty products that include false eyelashes, press on nails, cosmetics, & hair tools; KISS empowers women to “Be KISS Confident ", saving time and money on self-care

EDGE CONTROL HAIR CARE: Our Strong Hold Edge Control has a fortified formula for strong healthy edges. Edge control not only lays your edges, it also helps moisturizes, softens, and thickens your edges without flaking or turning white.

SUITABLE FOR ALL HAIR TYPES: Whether your curls are coiled, kinky, or loose, you can use Bask and Lather edge control to blend well with your hair edge. This strong hold edge control and styling gel can be used on natural or relaxed hair.

EASY TO USE: Our natural edge gel provides a flake-free conditioning stronghold for textured hair. It's easy to apply and can be used on wet or dry hair and works well for all ages even kids! Apply to clean, product free hair. It can also be used as a slick back hair gel!

FEATURED INGREDIENTS: The ingredients within our hair care products are paraben free, alcohol free, and free of other harmful ingredients. Our Strong Hold Edge Control also helps to thicken your edges and lay them too with nourishing and hydrating ingredients.

THE ROOTS OF BASK AND LATHER CO: The CEO of Bask and Lather Co's younger sister lost ALL of her hair to a skin condition that was misdiagnosed as dandruff. After being told that her hair may never grow back, her mother took things into her own hands and created hair growth products including scalp oil to stimulate growth (Scalp Stimulator) and hair oil to nourish and strengthen hair (Hair Elixir). Both are formulated from natural, 100% organic ingredients.

ADD SOME OLIVE TO YOUR ROUTINE. Our hair gel is made with 100 percent pure olive oil that smooths the cuticle layer of the hair, locking in moisture and shine. It adds softness to your tresses and helps reduce split ends and further damages.

LONG LASTING LUSTER. Keep stunning styles shining with our hair gel. Your hair will remain supple and moisturized without wax or grease. This is the ideal styling product to work into your morning routine and give you a boost of confidence.

SUPERIOR HOLD. Don't choose between hydration and hold! This hair gel provides superior staying power while keeping your hair moisturized with natural ingredients. Feel confident knowing your hairstyle won't gently deflate throughout the day.

FIND YOUR PERFECT GEL. We offer the largest selection of hair styling gels so that you can choose the right gel for any style you desire. Our gels are designed to condition as you style, while maximizing hold duration, frizz and moisture control.

MADE IN THE USA. Our USA-based plants set the standard for quality products that care for you and the world around us. Our family of products are instruments for styling and self-expression so you are held to no standard other than your own.

CURL STYLER: Say hello to your new curl bestie with this all-in-one curl styling superstar. She does it all with the high hold definition of a gel and the volumizing, flake-free finish of a foam. Infused with Coconut Oil and Shea Butter to hydrate curls.

USING THE GOODNESS: On damp hair, start with a moisturizing treatment, like our Curl Friend Curl Cream. Time to style with this transformative gel! Apply a few pumps section by section from root to ends, working through curls into your desired ’do. Rake, scrunch or finger twirl curls.

LEMON MERINGUE PIE SCENT: Fresh baked notes with a zesty citrus top followed by a mouthwatering sweet vanilla cream. Milky and buttery accents blend perfectly together helping to create a delicious fragrance that keeps you coming back for more.

MOISTURIZES AND HOLDS CURLS: For best results, start your shower routine with the Cake ‘Curl Girl’ Curl Enhancing Shampoo and ‘Curl Next Door’ Curl Enhancing Conditioner to restore moisture, and cleanse curly locks.

NATURALLY LUXE: Who says you can't have Cake everyday? Cake has good-for-you ingredients with naturally luxe formulas you'll love. Serving daily indulgences & fragrances inspired by real dessert. We're 100% vegan, cruelty-free, paraben & sulfate free.

24 Hour Clean Hold Styling Gel: This naturally derived styling gel offers a 24 hour, extra strong, clean hold and pure performance all day long; Contains no silicone, parabens or dyes

Natural Formula: This 98 percent naturally derived hair styling gel features Acacia Gum, used around the world for its natural holding properties; Our formula gives extra strong hold and is non flaking with no residue

Explore Pure Clean: Discover our collection of Pure Clean Shampoo and Conditioner for fresher feeling hair in every wash without the weigh down; With system of Pure Clean Shampoo and Conditioner

Explore Fructis: Our paraben free formulas feature Active Fruit Protein, an exclusive combination of citrus protein, Vitamins B3 and B6, fruit and plant derived extracts and strengthening conditioners

Inspired By Nature: Garnier carries an array of products for your hair and skin care needs, from shampoos, color care and styling products to formulas that cleanse, moisturize and repair skin

HAIR GEL FOR CURLY HAIR: Curl defining gel controls frizzy hair for a flake-free, flexible-firm hold

HAIR CREAM FOR CURLY HAIR: Awarded 'Best Curl Definer' by 2022 Cosmopolitan Readers' Choice Beauty Awards; Curl defining cream locks in hair moisture, de-frizzes hair, and adds shine to define curls

HAIR FOAM FOR CURLY HAIR: Styling hair foam redefines curls, creating a flexible-hold for long-lasting shape that never hinders your curly hair's natural movement

MADE WITH RICE CURL COMPLEX: Formulated with a blend of Rice, Keratin Amino Acids, and Enzymes to hydrate hair, condition hair, protect hair, and enhance curl retention; Made for all curl types - 2A, 2B, 2C, 3A, 3B, 3C, 4A, 4B, 4C

MADE WITH GOOD VIBES ONLY: Sulfate surfactant-free, silicone-free, paraben-free, drying alcohol-free, gluten-free, dye-free, and cruelty-free; Pair with Curl Talk Shampoo and Conditioner Set

CURLS REBORN WITH ULTIMATE DEFINITION AND STRENGTH: Dove Amino Curl Define Cream, with Amino Complex, provides 72H curl nourishment and soft definition. with system

CURL CREAM FOR CURLY, COILY HAIR: This curl defining cream is infused with Amino Complex and provides manageability of hair for ultimate curl definition and soft definition.

AMINO ACIDS & CURLY HAIR: Curly and coily hair textures lose specific ratios of essential amino acids as they get damaged. Dove Amino Curl range is tailored for this and repairs damage from the inside out.

HOW TO USE: Distribute Dove Amino Curl Cream throughout damp or dry hair in sections. Air-dry or use a diffuser. For more definition, layer with preferred gel.

BACKED BY SCIENCE: This curl cream uses Dove technology that’s backed by 10 years of research. Protecting, repairing, and restoring hair to reduce signs of damage.

LA LOOKS EXTREME SPORT GEL: Are you the sporty type looking to get your game on without the hassle of unruly hair? The x-treme level hold formula provides non-stop hold for any high performance activity even in humidity. Play on! Safe for color-treated hair. 20 oz Bottle.

ADVANCED TRI-ACTIVE HOLD FORMULA: L.A. Looks Hair Gel, alcohol free, non-sticky extreme hold styling gel is made with TriActive hold for absolute fixation, resistance and durability.

GET THE LOOK: A leader in hair gels, LA Looks is known for its styling performance products that maintain your look all day long. From tousled beach to punky, Melrose to stylish Hollywood, LA Looks delivers quality products to help you achieve the latest and trendiest hair styling looks, from natural to extreme. With LA Looks, you can skip the salon and create these looks yourself in a playful and fun way.

HERE’S HOW TO WORK IT: No matter what type of hold you need, extreme, defined, or flexible, LA Looks will keep your style rocking all day long. Simply apply to towel-dried or dry hair and style as desired.

NEW & IMPROVED FORMULA: more moisturizing formula with pure argan oil, natural oils, and no drying alcohol or silicones

STRENGTHEN OVER-HEATED/STYLED HAIR: add elasticity to relaxed, natural, and color treated hair

PROTECT & ENHANCE: protect damaged hair and reveal natural shine

HYDRATE 3 WAYS: daily use on damaged areas, rinse-out conditioner, or absorbing leave-in treatment

CRUELTY-FREE: absolutely no testing on animals