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High-pigmentation and pearl-density creates a unique, satiny texture that won’t fade or crease

Long-lasting formula that blends well and applies evenly

Cruelty-free, gluten-free and fragrance-free

eyeshadow

Eyeliner Crayon: This blendable radiant eyeliner crayon is a total triple threat; Use your Jumbo Eyeliner Pencil as a creamy eyeshadow, eyeliner and highlighter; Apply it to your water lines, inner corners and entire eye lid for a pop of intense color

Smooth and Versatile: This creamy eye liner pencil glides on effortlessly, no pulling, tugging or fading; Apply it as an eyeshadow, highlighter, or eyeliner and choose from a rainbow of vivid hues in multiple finishes from matte to metallic

All Eyes On Eye Makeup: Complete your look with our full range of eye makeup products ranging from eyeshadow palettes to false eyelashes, eyeliners, concealers, setting sprays, eyebrow makeup, eyeshadow primer and more

Cruelty Free Cosmetics: We believe animals belong in our arms, not in a lab; All of our makeup is certified and acknowledged by PETA as a cruelty free brand; We don't test any of our products on animals

Discover NYX Professional Makeup: Try all of our professional makeup products today from eyeshadow, eyeliner, and false lashes to liquid lipstick, lip gloss, primer, concealer, setting sprays and eyebrow makeup

Ultra-pigmented for pronounced color

Formula infused with Vitamin E moisturizes skin for a silky-smooth application

Cruelty-free, gluten-free, fragrance-free, and paraben-free

Vegan

HIGH-PIGMENT EYESHADOW: These delectable shadow sticks put your eyes on full display with delicious color that won’t crease. Now available in 4 limited-edition cookies ’n cream shades.

CREAMY SMUDGE-PROOF FORMULA: The creamy, blendable formula glides on effortlessly as an eyeshadow or liner, won’t smear or crease, and gives you highly pigmented, buildable colour that stays put.

EASY APPLICATION: The twist-up design offers easy application while the convenient built-in sharpener keeps your precision point sharp.

MATTE & SHIMMER SHADES: Sweet Cream and Chill Zone are matte, while Cookie Lover and Midnight Milkshake have shimmer.

SKIN-LOVING INGREDIENTS: All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you don’t—all at good-for-you prices. All e.l.f. products are 100% vegan, cruelty-free, and leaping bunny certified.

HIGHLY PIGMENTED EYESHADOW MINK MAUVE METALLIC: metallic mauve For those craving sublte sexiness, this metallic mauve eyeshadow delivers. With over 30 high-pigmented shades from Matte, Shimmer, and Metallic, you can build your own eyeshadow palette and go as understated or bold as the day (or night) calls for.

CREME-TO-POWDER WATERPROOF EYESHADOW: This waterproof, crème-to-powder eyeshadow stick glides effortlessly across lids before drying to a waterproof crease-proof powder finish.

NATURALLY EFFECTIVE INGREDIENTS VITAMIN C & E: This cream-to-powder eyeshadow stick does double-duty, thanks to the hydrating, nourishing formula with vitamin C & E. Delicate sensitive skin will love the vitamin E that protects against free radicals with antioxidants, and the vitamin C, which treats environmental damage to improve skin tone and texture. And candelilla wax makes every shade easy to blend, naturally.

NO BRUSH REQUIRED: Just glide and go. With smooth application, a built-in smudger for effortless blending, and a waterproof powder finish, you don’t need a brush to get the look you love.

HOW TO APPLY: Prime the smudger by coating it with color, then sweep the eyeshadow stick directly across your eyelids. Use the built-in smudger or your fingers to blend before the formula sets. For best results, prime the smudger by coating it with color prior to use.

3-IN-1 EYE MAKEUP: The ultimate triple threat: This 3-in-1 creamy eyeshadow, primer, and eyeliner delivers richly pigmented color that won't budge, smudge, or crease.

EASY TO APPLY: The velvety, buildable eye formula easily swipes over your lids with your fingertips, brush, or liner brush.

BUILDABLE FORMULA: It's never been easier to create a range of looks and prime your lids to build the color you want and lock in your look. Available in 8 long-lasting colors that range from essential to vibrant.

HOW TO USE: Use fingertips, an eyeshadow brush , or liner brush to apply and blend. If using as primer, allow to set before applying more color.

SKIN-LOVING INGREDIENTS: All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you don’t—all at good-for-you prices. All e.l.f. products are 100% vegan, cruelty-free, and leaping bunny certified.

SELF-SHARPENING EYE PENCIL: Need a waterproof, sweat-resistant liner that locks in for the long haul? Want captivating color that glides on like a dream? Stay Put Eyeliner supercharges your look in just a single stroke.

AVAILABLE IN 8 SHADES: Choose from 8 different richly pigmented shades, ranging from deep black to spicy red, for smudge-free, long-lasting eye makeup wear.

CRUELTY-FREE BEAUTY: The built-in sharpener keeps your pencil tip in tip-top shape so you can apply the smooth formula with ease, and the built-in smudger makes smoky eyes a cinch. Never tested on animals.

TIPS & TRICKS: Twist clockwise to draw product up. Clean lines are a snap. Thanks to the built-in sharpener, your point will always be on point. Want a sultry smoky look? Blur the lines using the handy smudger tool. Drag or dot the smudger anywhere you want to get that romantic, lived-in vibe.

WE ARE MILANI: Born in East LA, we've always been connected to the rich diversity of our neighborhood, because it’s a place that truly embodies the melting pot of Los Angeles. We're not inspired by couture and top models. Our passion is real people, living real lives. Beauty is for everyone. No matter who you are or where you come from, we're here to fuel your self-expression with makeup for every shade, attitude, and ethnicity. No judgment. No exceptions.

HIGH-PIGMENT METALLIC EYESHADOW: The e.l.f. No Budge Shadow Stick is a versatile cream eyeshadow stick that delivers high-pigment, metallic colour with stay-put power.

CREAMY SMUDGE-PROOF FORMULA: The creamy, blendable formula glides on effortlessly as an eyeshadow or liner, won’t smear or crease, and gives you highly pigmented, buildable colour that stays put.

CREATE THE PERFECT SMOKY EYE: Play up those peepers with these easy-to-use metallic eyeshadow sticks - available in 12 long-wear multi-dimensional shades that can be worn alone or under your favourite eye colour to create a range of looks.

GLIDES ON EFFORTLESSLY: The twist-up design offers easy application while the convenient built-in sharpener keeps your precision point sharp. Great for all skin types.

SKIN-LOVING INGREDIENTS: All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you don’t—all at good-for-you prices. All e.l.f. products are 100% vegan, cruelty-free, and leaping bunny certified.

Velvety, cream-to-powder and multifunctional formula that can be applied to eyes, cheeks, and lips

Easy to apply - silky formula glides on and blends into skin effortlessly

Contains Virgin Passion Fruit Seed Oil, Argan Oil and Vitamin E to help moisturize and nourish

Available in a variety of colors from natural to bold in matte and metallic finishes

Cruelty-Free. Fragrance-Free.

LONG-WEARING EYE SHADOW: Luscious, long-wearing Clinique eye shadow delivers rich, buildable color. Crease and fade resistant.

EASY TO BUILD AND BLEND: Clinique’s powder eye shadow singles have a silky texture that layers and blends beautifully.

CREATES A RANGE OF LOOKS: Clinique eye shadows are buildable, making it easy to create a range of eye looks, from subtle to dramatic.

THE CLINIQUE EYE SAFETY PROMISE: Like all Clinique eye makeup, All About Shadow is ophthalmologist tested, safe for sensitive eyes, and safe for contact lens wearers. It’s also allergy tested, 100% fragrance free.

BUILT ON DERMATOLOGICAL SCIENCE: As a dermatologist-guided brand, Clinique’s commitment to safety starts with skincare science. We partner with the best minds in dermatology and formulate for all skin types, tones, concerns—in service of all skin.