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AMMONIA-FREE: Strictly ammonia-free hair bleach cream uses significantly milder peroxide than other bleaches.

COMPLETE KIT, unlike other at home bleaching kits Color-Freedom Cream Bleach comes with everything you need to achieve the perfect results at home including a tint bowl and brush

CREAM FORMULA: Unique powder-free hair bleaching cream provides superior, even blonde results. Never use powder hair bleach again.

LIFTS UP TO 8 SHADES: Sulphate-free bleach hair dye formula is designed to lighten colour up to 8 shades safely for luminous blonde results.

NOURISHES HAIR & SCALP: Corn proteins uniquely repair, protect and strengthen hair, while replenishing moisture during the lightening process.

Enriched with plant-based ingredients for visibly healthier hair

No ammonia, no parabens, no heavy metals

USDA BioPreferred Certified and ISO 16128 compliant

Easy, mess-free application for beautiful color at home

Forever cruelty-free and vegan

HIGH-QUALITY PERMANENT HAIR COLOR: Radiant Hair Color Kit delivers gorgeous, high-quality color for multi-tonal and natural-looking results. Works on different hair types and textures. Radiant Hair Color is a cream-based formula, dermatologist tested, and does not damage your hair—it has been shown to actually improve the condition of your hair according to an independent clinical study.

KERATIN ENRICHED HAIR COLOR: Permanent hair color is infused with hair-loving ingredients: keratin, argan oil, and ginseng root extract to leave your hair feeling healthy, conditioned, and shiny. No harsh ingredients: 100% ammonia-free, PPD-free, resorcinol-free, paraben-free, pthalates-free, SLS-free, gluten-free, titanium-dioxide-free, and cruelty-free.

LONG-LASTING 100% GRAY COVERAGE: Dimensional gray coverage that delivers natural-looking, multi-dimensional results —never flat, never dull. Cream-based color is easy to apply to roots for precise coverage. Available in 25 shades.

INCLUDES EVERYTHING YOU NEED: One Radiant Hair Color Kit has everything you need to color at home with confidence with easy to follow step-by-step instructions. Kit includes Radiant Cream Color, Conditioning Color Activator, 2 pairs of gloves, cap, barrier cream, cleansing wipe, Color Protecting Shampoo & Conditioner, and instruction booklet.

ABOUT MADISON REED: Our company began with a simple mission: to provide the best, most luxurious hair color made with ingredients you can feel good about. We are a hair color company built on values—everything we do is driven by courage, trust, joy, responsibility and love. It’s hair color…with a conscience.

SALON QUALITY PERMANENT AT-HOME HAIR DYE: Convenient hair color kit for at-home use co-developed with salon experts for long-lasting results

KERATIN ENRICHED HAIR COLOR: Nourishing, ammonia-free hair color formula is infused with Keratin and Silk Amino Acid to leave hair in better condition than before you colored it

100% GRAY COVERAGE: Revlon’s 3D Color Gel Technology delivers rich, natural-looking, multidimensional color with shine that lasts

EASY TO USE HAIR COLOR KIT: No-mess, non-drip formula and precision applicator for easy to use at-home color application from root to tip

41 NATURAL LOOKING SHADES: Black, brown, blonde, red, and ultra-lights, so many beautiful hair dye colors and trend shades available!

*Packaging May Vary

SALON QUALITY PERMANENT AT-HOME HAIR DYE: Convenient hair color kit for at-home use co-developed with salon experts for long-lasting results

KERATIN ENRICHED HAIR COLOR: Nourishing, ammonia-free hair color formula is infused with Keratin and Silk Amino Acid to leave hair in better condition than before you colored it

100% GRAY COVERAGE: Revlon’s 3D Color Gel Technology delivers rich, natural-looking, multidimensional color with shine that lasts

EASY TO USE HAIR COLOR KIT: No-mess, non-drip formula and precision applicator for easy to use at-home color application from root to tip

41 NATURAL LOOKING SHADES: Black, brown, blonde, red, and ultra-lights, so many beautiful hair dye colors and trend shades available!

Blonde Toner for Brassy Hair: This ammonia-free demi-permanent toner for blonde hair helps eliminate brass and adds cool tones to reduce unwanted warmth and help you maintain your multi-faceted shimmering blonde hair color

Softer, Smoother, Faster: Built-in conditioning polymers in this toner for hair reinforce lightened strands for a softer, smoother, shinier result; Our blonde hair toner features high-speed technology to deliver a cool tone in as little as 5 minutes

Long-Lasting & Easy: Just 1 application of this hair toner reduces unwanted orange & yellow tones for up to 3 weeks, perfect for in-between salon visits; For all hair types and textures with blonde; Does not lift or shift hair color, does not cover grays

L'Oreal Paris Hair Color: We offer permanent, semi-permanent, and temporary hair dye plus root cover up, anti-brass toners and lightening systems. Cover gray hair, highlight, go bold with bright color or even try an ombre hair color

L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics

Oil powered with no ammonia permanent hair color Olia shade 3.0 Darkest Brown is a natural, deep brown shade that provides 100% gray coverage to achieve vivid, radiant long lasting color for all hair textures

Best for anyone with natural hair between light brown and black

Ammonia free permanent hair color made with a 60% oil blend with natural flower oils to help reverse roughness and dullness to deliver brilliant color and visibly healthier hair that’s hydrated, silky, and up to 3x shinier (than uncolored, unwashed hair)

Ammonia Free, Paraben Free, Silicone Free and Phthalates Free

Leaping Bunny certified, Cruelty Free and Vegan

MAGIC HAIR DYE SHAMPOO – Our hair dye shampoo contains active ingredients, the unique conditioning compound helps protect the hair fibers from the inside out. This Semi-permanent hair color shampoo dyes hair in black color quickly and absorbs effectively to nourish, protect hair from falling and scalp itching.(Warm Note: Take a skin test before first use.)

EASY TO USE: Requiring no bowl or brush, just put on plastic gloves (provided inside) , apply the instant hair dye shapoo on your hair, massage for 15- 20 minutes so that the shampoo covers your whole hair and scalp, and rinse well, you'll get the black hair you want, yes, it's that easy and fast, you can do it at home by yourself, saving time and money.

3 IN 1 BLACK HAIR DYE: Different from traditional hair dye, our hair dye shampoo is ammonia & parabens free, no harsh chemicals. The product can be used not only as a black hair dye but also as a hair shampoo and hair conditioner.

LONG-LASTING AND SAFE: This black hair shampoo uses a professional combination of active botanicals, it is sure to give your hair a dark brown color that will last up to 2 to 3 weeks. No need to worry about color washing out, it will keep hair colored until it grows out again.

EFFECTIVELY COVER GRAY HAIR: Obtain back the fresh-looking hair of your younger days, get back the lost luster, can effectively cover gray hair, so that you are no longer affected by gray hair and rejuvenate. Suitable for all types of hair, including thick, fine and normal-density hair, as well as straight or curly hair textures.

SALON QUALITY PERMANENT AT-HOME HAIR DYE: Convenient hair color kit for at-home use co-developed with salon experts for long-lasting results

KERATIN ENRICHED HAIR COLOR: Nourishing, ammonia-free hair color formula is infused with Keratin and Silk Amino Acid to leave hair in better condition than before you colored it

100% GRAY COVERAGE: Revlon’s 3D Color Gel Technology delivers rich, natural-looking, multidimensional color with shine that lasts

EASY TO USE HAIR COLOR KIT: No-mess, non-drip formula and precision applicator for easy to use at-home color application from root to tip

41 NATURAL LOOKING SHADES: Black, brown, blonde, red, and ultra-lights, so many beautiful hair dye colors and trend shades available!